E-Renter News

Zillow.com has established itself as a one-stop website for home values, recent sales, and general real estate information on every house in a requested area. The site’s (company-provided) statistics are impressive:

• 8.9 million unique monthly users (as of August 2009)

• Year-over-year growth of 64%

• Median household income of users of $90,518

• Median user age of 47

House hunters have become familiar with Zillow.com as a place to search for homes to buy, relying on the site’s huge database—90 million homes in the U.S. Now, the site is offering information on homes for rent, too. The addition is timely: a recent poll reports that 25% of people who plan to move in the next three years will search for both homes for rent and homes for sale.

The posting fee is $9.95 for a 180-day Featured Listing, with “extra exposure”—not too bad, considering the number of users they claim.

Landlords who post a for rent listing will enjoy editable content, including open house dates, unlimited photo availability, contact information, and trackable reports on traffic and page views.

Users can search by monthly rental payment, narrowing choices to those they can afford. Homes for rent appear on Zillow’s maps with purple icons. Red icons are for homes for sale; yellow means recently sold, and blue indicates for sale by owner.

This entry was posted on Monday, December 21st, 2009 at and is filed under Property Management Trends. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.